by: Zank, CEO of Bennett Data Science I took this photo a couple of weeks ago. As a person who has spent years writing algorithms to help people, the back-window writing struck me as a very powerful and interesting statement.…
by: Zank, CEO of Bennett Data Science Star ratings were created to indicate how much we like a product or service. They actually do a rather poor job of it. If a product gets a lot of five-star reviews, it…
by: Zank, CEO of Bennett Data Science The purpose of this document is to evaluate the benefits of artificial intelligence (AI) to early stage startups that are not AI-specific. It will show how AI can provide the competitive advantage young…
by: Zank, CEO of Bennett Data Science Today, as companies collect more and more data, they’re becoming acutely aware of the value of this data to their business. That’s great, and the impulse is right. But sadly, most of them…
Popularity has become its own justification. - Jonathan Franzen by: Zank, CEO of Bennett Data Science We all know that popular items sell well, because, well, they’re popular! But there’s a downside to recommending most-popular products or content to your users…
by: Zank, CEO of Bennett Data Science Last time, we looked at the importance of testing and showed how to save money and do it the right way. The method we showed is the Multi Armed Bandit (MAB). In this…
A/B testing is such an important step in product development because it's directly tied to revenue. by: Zank, CEO of Bennett Data Science Big data-driven companies know this. They run thousands of tests concurrently! They have teams that develop in-house…
by: Zank, CEO of Bennett Data Science Introduction Choosing the right firm to bring data science to life at your company is a difficult decision. In this article, I provide a framework for executives looking to hire a data science…
by: Zank, CEO of Bennett Data Science Quick, what's faster, business or (data) science? It’s pretty obvious; business can generally outpace science. Even the question conjures images of teams of genius scientists sitting in dark rooms in the back of…
by: Zank, CEO of Bennett Data Science I learned a new acronym today, IA. Here's the story, what it stands for, and why it's important to your business. I had a very interesting talk today with the esteemed UCSD professor,…
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