BusinessTechnology

How Popularity can Kill Personalization

Popularity has become its own justification. - Jonathan Franzen by: Zank, CEO of Bennett Data Science We all know that popular items sell well, because, well, they’re popular! But there’s a downside to recommending most-popular products or content to your users…
zank
March 6, 2019
BusinessTechnology

Better Testing Equals More Revenue

A/B testing is such an important step in product development because it's directly tied to revenue. by: Zank, CEO of Bennett Data Science Big data-driven companies know this. They run thousands of tests concurrently! They have teams that develop in-house…
zank
February 19, 2019
Business

Three Ways to Speed up Your Data Science Team

by: Zank, CEO of Bennett Data Science Quick, what's faster, business or (data) science? It’s pretty obvious; business can generally outpace science. Even the question conjures images of teams of genius scientists sitting in dark rooms in the back of…
zank
February 9, 2019
BusinessFood for thought

Do you Have AI all Backwards?

by: Zank, CEO of Bennett Data Science I learned a new acronym today, IA. Here's the story, what it stands for, and why it's important to your business. I had a very interesting talk today with the esteemed UCSD professor,…
zank
February 5, 2019
Business

The Most Ridiculous Question I’ve Ever Heard

by: Zank, CEO of Bennett Data Science I’m such an optimist that that title is a bit abrupt for me. But it’s true, I get asked a very similar, quite ridiculous question all the time. And the ridiculousness has absolutely…
zank
February 4, 2019
Technology

There are Going to be Some Rules!

by: Zank, CEO of Bennett Data Science There’s a wonderful document that Google created many years ago, called Rules of Machine Learning: Best Practices for ML Engineering and it’s one of the most important documents I’ve ever read on machine learning. Not…
zank
February 3, 2019